RAX wireframe brief

 

https://www.scottsmenswear.com/?gclid=CjwKCAiAxp-ABhALEiwAXm6IyXIQ8iRqGn9WYNKn65KKAuniKkINc-zqWpZNm45zT6NgFIWWgtPHJRoCz0MQAvD_BwE&gclsrc=aw.ds

This website is called 'scottsmenswear' as you can see when you first open the page you can see a big picture stating a up to 50% off sale and they did this as people will find this intriguing and want to click on it you can also see sections on the top of the page such as footwear and accessories and there is also a search bar at the top as well this allows for easier interaction as customers can search for a specific product on this page the font that if being used is bag and bold this makes it easier to spot making people click as it is a sale also the colour for this part of the page is mainly red and white as the picture is red and the writing is white and this takes over the whole screen. 

In this section of the website you can clearly see these are some of the brands they sell. You can also see the other subsections on the website for example T-shirts and Bags these are used too narrow down the search to the type of clothing you want or accessory. as you can see the search bar is in the screen shot as well this allows customers to scroll down to a page and still have access to the search bar this feature is very convenient for the customer the font that is being used is very sleek and modern and so is the colour pallet as the colour are dark grey and white and this is quiet appeasing to people who like a modern and minimalistic look.

 At this section of the website you can see social links for example twitter and Instagram you can also see sections about help and some about tracking an order as this website contains the feature as it is a shopping website. this part of the website is very useful as it help you with things and it also helps you contacts the company.

At this part of the website it tells you the privacy policy the T,C and other thing like that it also shows you all the methods of payment that you use at Scotts and a feature that is relatively new is the translate button at the bottom and this is extremely beneficial as you can obviously translate it into a different language for example polish. There is also a back to the top button which takes you to the top of the page a lot quicker than scrolling would it is just a comfort feature. the colour scheme of this section is black and grey.